Trunk A-road

A78 traffic and collisions

The A78 is a trunk A-road of 42.5 miles, from Inverclyde to South Ayrshire. This page covers its traffic at 18 DfT count points since 2000 and the collisions police recorded on it.

Last updated
Records analysed
18 count points in 2025
Methodology
View methodology
  • Traffic in 2025 231m vehicle miles
  • Average daily traffic 14,879 vehicles a day, both directions
  • Busiest section 34,226 A738 to A737
  • HGV share 3.4% of vehicle miles
  • Traffic since 2019 −5.2% same count points
  • Collisions, 2021 to 2025 102 9.1 per 100m vehicle miles

How busy is the A78?

On an average day in 2025, 14,879 vehicles passed each point on the A78, counting both directions. The busiest section is A738 to A737 (North Ayrshire), with 34,226 a day; the quietest listed is roundabout at Southannan Sands coal terminal to B7048, with 7,269.

Busiest sections, 2025

A738 to A737 carries 2.3 times the road’s average flow.

Sections of the A78 with the highest average daily flow, 2025
Section Vehicles a day
A738 to A737 North Ayrshire · 2.4 mi · HGVs 4.4% 34,226
A737 to A71 North Ayrshire · 3.2 mi · HGVs 2.9% 32,804
A79 to A77 South Ayrshire · 0.8 mi · HGVs 3.6% 24,012
B746 mid-junction to A79 South Ayrshire · 1.2 mi · HGVs 4.1% 23,779
A71 to A737 North Ayrshire · 1.2 mi · HGVs 4.5% 19,938
A759 to B746 mid-junction South Ayrshire · 2.2 mi · HGVs 4.7% 19,618
B7080 to A759 North Ayrshire · 1.8 mi · HGVs 4.4% 19,469
B7025 Bath Street to A760 North Ayrshire · 0.8 mi · HGVs 1.6% 13,588
A770 Inverclyde · 5.2 mi · HGVs 1.2% 13,334
A738 - Eglinton Road to A738 North Ayrshire · 4.1 mi · HGVs 5.1% 12,428

Source:DfT,UK Motoring analysis 2000 to 2025 Updated

Route

Inverclyde to South Ayrshire · 42.5 miles

Inverclyde South Ayrshire
Schematic route: each line joins the junctions at the ends of a DfT count point link.

A78 traffic and collisions by section

17 sections between junctions, in route order. Each is the average of its DfT count points, weighted by length.

Show all 17 sections Tap a column heading to sort
Sections of the A78 in route order, 2025 traffic
#
1A770Inverclyde5.213,3341.2%1914.0
2A770 to Routenburn Rd, LargsInverclyde, North Ayrshire8.87,8931.3%−26.1%1713.0
3Routenburn Rd to B7025 Bath StreetNorth Ayrshire0.78,2871.4%−19.9%3
4B7025 Bath Street to A760North Ayrshire0.813,5881.6%−5.1%3
5A760 to roundabout at Southannan Sands coal terminalNorth Ayrshire3.08,7946.3%−5.2%3
6roundabout at Southannan Sands coal terminal to B7048North Ayrshire3.87,2693.5%−6.6%3
7B7048 to B7047 Chapelton RoadNorth Ayrshire1.57,9204.5%−5.5%3
8B7047 Chapelton Road to Road to Ardrossan CastleNorth Ayrshire1.712,4132.8%+5.8%1132.7
9A738 - Eglinton Road to A738North Ayrshire4.112,4285.1%−31.7%5
10A738 to A737North Ayrshire2.434,2264.4%+11.4%117.6
11A737 to A71North Ayrshire3.232,8042.9%+5.8%105.5
12A71 to A737North Ayrshire1.219,9384.5%+12.4%0
13B7080 to A759North Ayrshire1.819,4694.4%+1.7%fewer than 3
14At A759South Ayrshire0.119,4694.4%+1.7%0
15A759 to B746 mid-junctionSouth Ayrshire2.219,6184.7%+2.1%3
16B746 mid-junction to A79South Ayrshire1.223,7794.1%+9.1%3
17A79 to A77South Ayrshire0.824,0123.6%+9.6%6

Vehicles a day is the average daily flow in 2025. “Since 2019” compares the same count points. Collisions are those with the A78 as the first road, placed on the nearest section by their recorded position; rates (per 100 million vehicle miles) are shown for sections of half a mile or more with 10 or more.

A78 traffic by vehicle type

Cars and taxis make up 80.7% of the vehicle miles on the A78. HGVs account for 3.4%, rising to 6.3% on A760 to roundabout at Southannan Sands coal terminal.

Vehicle mix, 2025

Source:DfT,UK Motoring analysis 2000 to 2025 Updated

HGV share of traffic

HGVs as a share of vehicle miles on the A78, by year
Year HGV share
2000 4.1%
2001 4.0%
2002 4.7%
2003 4.9%
2004 5.2%
2005 5.3%
2006 5.1%
2007 4.7%
2008 4.7%
2009 4.3%
2010 4.4%
2011 4.3%
2012 4.3%
2013 4.4%
2014 4.2%
2015 4.3%
2016 4.1%
2017 4.0%
2018 4.1%
2019 4.0%
2020 4.5%
2021 3.9%
2022 3.6%
2023 3.5%
2024 3.4%
2025 3.4%

Source:DfT,UK Motoring analysis 2000 to 2025 Updated

A78 traffic trend

Traffic on the A78 came to 231 million vehicle miles in 2025. At the count points present in both years, it is down 5.2% on 2019, before the pandemic, and down 7.6% on 2015.

Vehicle miles a year

Like for like, traffic is up 8.9% on 2000.

Vehicle miles on the A78 each year, the whole road as it was that year
Year Vehicle miles
2000 221m
2001 219m
2002 215m
2003 219m
2004 228m
2005 216m
2006 245m
2007 250m
2008 252m
2009 249m
2010 243m
2011 241m
2012 237m
2013 235m
2014 241m
2015 244m
2016 251m
2017 240m
2018 241m
2019 244m
2020 181m
2021 213m
2022 222m
2023 226m
2024 224m
2025 231m

Source:DfT,UK Motoring analysis 2000 to 2025 Updated

Average daily flow

Average daily flow along the A78, weighted by link length, by year
Year Vehicles a day
2000 14,558
2001 14,444
2002 14,855
2003 15,139
2004 15,698
2005 15,912
2006 16,307
2007 16,695
2008 16,763
2009 16,614
2010 16,196
2011 16,060
2012 15,763
2013 15,690
2014 16,057
2015 16,257
2016 16,742
2017 15,928
2018 15,622
2019 15,772
2020 11,650
2021 13,699
2022 14,313
2023 14,561
2024 14,465
2025 14,879

Source:DfT,UK Motoring analysis 2000 to 2025 Updated

The chart counts the whole road as it was each year, so new or renumbered stretches move it. The percentage changes compare only count points present in both years (87.8% of today’s road for 2019). In 2025, 12 of the 18 count points were counted; DfT estimated the rest from earlier counts and local trends.

A78 collisions

Police recorded 102 collisions with the A78 as the first road from 2021 to 2025, 53 of them fatal or serious. That is 9.1 per 100 million vehicle miles, lower than the 31.5 for all A-roads in Great Britain. On average there were 0.5 a year for each mile of road.

Reported collisions by year

Down 46.2% from 2021 to 2025.

Police-reported collisions on the A78 by year: fatal or serious, and slight
Year SlightFatal or serious
2021 1511
2022 1113
2023 911
2024 711
2025 77

Source:DfT STATS19,UK Motoring analysis 2021 to 2025 Updated

Sections with the highest collision rates

Per 100 million vehicle miles, 2021 to 2025. Sections of half a mile or more with 10 or more collisions.

Collisions per 100 million vehicle miles by section of the A78, 2021 to 2025
Section Per 100m vehicle miles
B7047 Chapelton Road to Road to Ardrossan Castle North Ayrshire · 11 collisions 32.7
A770 Inverclyde · 19 collisions 14.0
A770 to Routenburn Rd, Largs Inverclyde, North Ayrshire · 17 collisions 13.0
A738 to A737 North Ayrshire · 11 collisions 7.6
A737 to A71 North Ayrshire · 10 collisions 5.5

Source:DfT STATS19,UK Motoring analysis 2021 to 2025 Updated

A further 5 collisions were recorded at junctions where the A78 was the second road; they are not in the figures above. Fatal or serious uses DfT’s adjusted serious figures. How we count collisions

Council areas on the A78

In route order. Each is the highway authority DfT files the count points under.

  • Inverclyde
  • North Ayrshire
  • South Ayrshire

Roadworks on the A78 in Scotland

The Scottish Road Works Register lists 34 sets of roadworks on the A78 in Scotland, 0 of them under way. 26 close the road, a lane or a slip road. From the extract of 16 September 2026.

  • A78t Kilwinning Bypass From Pennyburn Roundabout To Eglinton Interchange

    Road closed 28 Sept 2026 to 29 Sept 2026 Network Rail

  • A78t Greenock Road Largs To Shore Road Skelmorlie

    Lane closed 30 Sept 2026 to 31 Oct 2026 Transport Scotland - SW Unit Op Company

  • A78t Irvine Bypass From Eglinton Interchange To Warrix Interchange

    Lane closed 4 Oct 2026 to 9 Mar 2027 Transport Scotland - SW Unit Op Company

  • A78t Main Road Fairlie To Irvine Road Largs

    Road closed 6 Oct 2026 to 30 Nov 2026 Transport Scotland - SW Unit Op Company

  • A78t Kilwinning Bypass From Pennyburn Roundabout To Eglinton Interchange

    Lane closed 11 Oct 2026 to 11 Oct 2027 Network Rail

  • A78t Irvine Bypass From Warrix Interchange To Newhouse Interchange

    Road closed 28 Oct 2026 to 29 Jan 2027 Transport Scotland - SW Unit Op Company

Works in Scotland only, and only where the register records them against the road number. The register publishes one extract a day, so works can start, finish or change after it is taken. Roadworks across Scotland

Source:SRWR Extract of 2026-09-16 Updated

Data sources and methodology

Datasets used on this page
Figures Source Period Records Updated
Traffic counts and vehicle mix Road traffic statistics (AADF by count point) Department for Transport
Derived statistics UK Motoring
2000 to 2025 18 count points in 2025 15 September 2026
Reported collisions Road safety open data (STATS19) Department for Transport
Derived statistics UK Motoring
2021 to 2025 102 reported collisions 15 September 2026
Roadworks Scottish Road Works Register open data Scottish Road Works Commissioner Extract of 2026-09-16 22,074 sets of roadworks recorded in Scotland 16 September 2026
  • Annual average daily flow (AADF) is the average number of vehicles passing a point on a typical day of the year, both directions combined.
  • Vehicle miles are AADF multiplied by link length and 365, summed over every count point link on the road.
  • Sections join count point links between junctions, using the link lines in DfT’s major road database.
  • STATS19 covers personal injury collisions reported to the police. Damage-only collisions are not included, and not every injury collision is reported.
  • Serious and slight figures are DfT’s adjusted estimates, which allow for police forces moving to injury-based reporting.
  • Counts of one or two collisions below Great Britain level are shown as “fewer than 3”.

Contains public sector information licensed under the Open Government Licence v3.0.