A-road

A363 traffic and collisions

The A363 is an A-road of 10.4 miles, from Wiltshire to Bath and North East Somerset. This page covers its traffic at 11 DfT count points since 2000 and the collisions police recorded on it.

Last updated
Records analysed
11 count points in 2025
Methodology
View methodology
  • Traffic in 2025 48m vehicle miles
  • Average daily traffic 12,758 vehicles a day, both directions
  • Busiest section 19,609 A361 to Woodmarsh roundabout
  • HGV share 2.5% of vehicle miles
  • Traffic since 2019 +4.5% same count points
  • Collisions, 2021 to 2025 102 44.8 per 100m vehicle miles

How busy is the A363?

On an average day in 2025, 12,758 vehicles passed each point on the A363, counting both directions. The busiest section is A361 to Woodmarsh roundabout (Wiltshire), with 19,609 a day; the quietest listed is B3108 to B3105, with 8,213.

Busiest sections, 2025

A361 to Woodmarsh roundabout carries 1.5 times the road’s average flow.

Sections of the A363 with the highest average daily flow, 2025
Section Vehicles a day
A361 to Woodmarsh roundabout Wiltshire · 0.8 mi · HGVs 1.1% 19,609
Woodmarsh roundabout, Trowbridge to A361 Wiltshire · 1.2 mi · HGVs 5.1% 16,827
A363 Trowbridge Road to B3109 Wiltshire · 0.7 mi · HGVs 1.0% 13,584
A366 to Westwood Rd Wiltshire · 0.7 mi · HGVs 1.0% 13,514
B3105 to Bathford Hill Wiltshire, Bath and North East Somerset · 4.1 mi · HGVs 3.4% 11,278
Westwood Rd, Trowbridge to A363 Junction Rd Wiltshire · 1.6 mi · HGVs 0.7% 10,502
B3108 to B3105 Wiltshire · 0.6 mi · HGVs 2.0% 8,213

Source:DfT,UK Motoring analysis 2000 to 2025 Updated

Route

Wiltshire to Bath and North East Somerset · 10.4 miles

Wiltshire Bath and North East Somerset
Schematic route: each line joins the junctions at the ends of a DfT count point link.

A363 traffic and collisions by section

10 sections between junctions, in route order. Each is the average of its DfT count points, weighted by length.

Sections Tap a column heading to sort
Sections of the A363 in route order, 2025 traffic
#
1Woodmarsh roundabout, Trowbridge to A361Wiltshire1.216,8275.1%+29.7%1542.3
2A361 to Woodmarsh roundaboutWiltshire0.819,6091.1%+5.3%1761.3
3A366 to B3106Wiltshire0.410,7511.6%−12.5%6
4A366 Wingfield Road roundabout to B3106 roundaboutWiltshire0.220,8570.9%−5.6%3
5A366 to Westwood RdWiltshire0.713,5141.0%−5.3%9
6Westwood Rd, Trowbridge to A363 Junction RdWiltshire1.610,5020.7%−0.1%1760.0
7A363 Trowbridge Road to B3109Wiltshire0.713,5841.0%+2.7%1166.1
8B3108 to B3105Wiltshire0.68,2132.0%−5.1%5
9B3105 to Bathford HillWiltshire, Bath and North East Somerset4.111,2783.4%+3.5%1924.7
10Bathford Hill to A4Bath and North East Somerset0.113,9472.7%+14.0%0

Vehicles a day is the average daily flow in 2025. “Since 2019” compares the same count points. Collisions are those with the A363 as the first road, placed on the nearest section by their recorded position; rates (per 100 million vehicle miles) are shown for sections of half a mile or more with 10 or more.

A363 traffic by vehicle type

Cars and taxis make up 78.9% of the vehicle miles on the A363. HGVs account for 2.5%, rising to 5.1% on Woodmarsh roundabout, Trowbridge to A361.

Vehicle mix, 2025

Source:DfT,UK Motoring analysis 2000 to 2025 Updated

HGV share of traffic

HGVs as a share of vehicle miles on the A363, by year
Year HGV share
2000 4.2%
2001 4.1%
2002 3.7%
2003 3.7%
2004 3.9%
2005 3.5%
2006 3.4%
2007 3.1%
2008 3.1%
2009 2.4%
2010 2.5%
2011 2.5%
2012 2.5%
2013 2.4%
2014 2.4%
2015 2.4%
2016 2.5%
2017 2.7%
2018 2.8%
2019 2.8%
2020 3.2%
2021 3.1%
2022 2.9%
2023 2.8%
2024 2.5%
2025 2.5%

Source:DfT,UK Motoring analysis 2000 to 2025 Updated

A363 traffic trend

Traffic on the A363 came to 48.4 million vehicle miles in 2025. At the count points present in both years, it is up 4.5% on 2019, before the pandemic, and up 6.8% on 2015.

Vehicle miles a year

Like for like, traffic is up 11.5% on 2000.

Vehicle miles on the A363 each year, the whole road as it was that year
Year Vehicle miles
2000 43m
2001 45m
2002 44m
2003 46m
2004 46m
2005 46m
2006 46m
2007 45m
2008 44m
2009 44m
2010 44m
2011 44m
2012 43m
2013 44m
2014 45m
2015 45m
2016 48m
2017 47m
2018 46m
2019 46m
2020 36m
2021 41m
2022 45m
2023 45m
2024 48m
2025 48m

Source:DfT,UK Motoring analysis 2000 to 2025 Updated

Average daily flow

Average daily flow along the A363, weighted by link length, by year
Year Vehicles a day
2000 11,443
2001 11,961
2002 11,604
2003 12,002
2004 12,165
2005 12,156
2006 12,132
2007 11,927
2008 11,618
2009 11,643
2010 11,470
2011 11,514
2012 11,284
2013 11,545
2014 11,837
2015 11,951
2016 12,581
2017 12,443
2018 12,176
2019 12,207
2020 9,390
2021 10,886
2022 11,722
2023 11,961
2024 12,629
2025 12,758

Source:DfT,UK Motoring analysis 2000 to 2025 Updated

The chart counts the whole road as it was each year, so new or renumbered stretches move it. The percentage changes compare only count points present in both years. In 2025, 0 of the 11 count points were counted; DfT estimated the rest from earlier counts and local trends.

A363 collisions

Police recorded 102 collisions with the A363 as the first road from 2021 to 2025, 20 of them fatal or serious. That is 44.8 per 100 million vehicle miles, higher than the 31.5 for all A-roads in Great Britain. On average there were 2.0 a year for each mile of road.

Reported collisions by year

Down 6.3% from 2021 to 2025.

Police-reported collisions on the A363 by year
Year Collisions
2021 16
2022 17
2023 23
2024 31
2025 15

Source:DfT STATS19,UK Motoring analysis 2021 to 2025 Updated

Sections with the highest collision rates

Per 100 million vehicle miles, 2021 to 2025. Sections of half a mile or more with 10 or more collisions.

Collisions per 100 million vehicle miles by section of the A363, 2021 to 2025
Section Per 100m vehicle miles
A363 Trowbridge Road to B3109 Wiltshire · 11 collisions 66.1
A361 to Woodmarsh roundabout Wiltshire · 17 collisions 61.3
Westwood Rd, Trowbridge to A363 Junction Rd Wiltshire · 17 collisions 60.0
Woodmarsh roundabout, Trowbridge to A361 Wiltshire · 15 collisions 42.3
B3105 to Bathford Hill Wiltshire, Bath and North East Somerset · 19 collisions 24.7

Source:DfT STATS19,UK Motoring analysis 2021 to 2025 Updated

A further 10 collisions were recorded at junctions where the A363 was the second road; they are not in the figures above. Fatal or serious uses DfT’s adjusted serious figures. 100.0% of the collisions could be placed on a section. How we count collisions

Council areas on the A363

In route order. Each is the highway authority DfT files the count points under.

  • Wiltshire
  • Bath and North East Somerset

Data sources and methodology

Datasets used on this page
Figures Source Period Records Updated
Traffic counts and vehicle mix Road traffic statistics (AADF by count point) Department for Transport
Derived statistics UK Motoring
2000 to 2025 11 count points in 2025 15 September 2026
Reported collisions Road safety open data (STATS19) Department for Transport
Derived statistics UK Motoring
2021 to 2025 102 reported collisions 15 September 2026
  • Annual average daily flow (AADF) is the average number of vehicles passing a point on a typical day of the year, both directions combined.
  • Vehicle miles are AADF multiplied by link length and 365, summed over every count point link on the road.
  • Sections join count point links between junctions, using the link lines in DfT’s major road database.
  • STATS19 covers personal injury collisions reported to the police. Damage-only collisions are not included, and not every injury collision is reported.
  • Serious and slight figures are DfT’s adjusted estimates, which allow for police forces moving to injury-based reporting.
  • Counts of one or two collisions below Great Britain level are shown as “fewer than 3”.

Contains public sector information licensed under the Open Government Licence v3.0.